dofollow vs nofollow linksMany online marketers tend to steer away from Nofollow links and tend to create just Dofollow links. Before we get into NoFollow and Dofollow links let me explain what they are.

What are NoFollow Links?
Google has been waging a fight against online marketers spamming links across the web. We all know that links are a major factor to your online ranking. The vast majority of website owners are now using the nofollow value which instruct search engines, “Google” and other top search engines, that a nofollow link should not influence the link target ranking in the search engine results. Google introduced the nofollow value in 2005 which was originally intended to stop comment spam in all major blogs and community.

What are DoFollow Links?
As you can imagine that DoFollow links are the exact opposite of the NoFollow Links. The dofollow value instruct search engines to FOLLOW the destination of the link. These are the links that will influence your ranking in the search engines results.

All online marketers tend to create a link on just DoFollow sites and none on NoFollow sites. That is a huge mistake. In any linking campaign having a natural look will benefit you in the serps. What do I mean? It is very unnatural to have 100 links from 100 DoFollow Sites. You need to mix it up and have a mixture of both types of links. Now of course the majority of the links should come from DoFollow sites. I tend to make 20% of my links come from NoFollow sites (This is what I do!).

NoFollow Links do have value.
There a lot of high traffic blogs that allow blog commenting with nofollow value. These can deliver traffic to your site if you leave valuable comments although there are nofollow. Yes, nofollow is not good for SEO purposes but to drive traffic it should help.

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NoFollow Versus DoFollow Links, 4.7 out of 5 based on 3 ratings

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